ARTICIPATE
Role: Find a new name for the educational app Time Warp to give it a broader scope.
Client: The developers of the app Time Warp, now ARTICIPATE
Client request: Incorporate "AR" (= augmented reality) in the name.
In 2019 the developers of the AR app Time Warp needed a new name that would allow for growth towards tourism and commercial space.
The brief was simple: Come up with a name that says “Augmented Reality”, explains a benefit, and isn’t already taken.
To emphasize the interactive engagement of AR, the solution became ARTICIPATE.